As a woman who is no longer considered a “spring chicken” and has been a makeup artist for decades, I’ve seen lots of makeup trends, tips, and tricks come and go and come around again, just as they do in fashion. Over time, what it all seems to come back to is an overall feeling that women just simply want to look pretty.
Cool to Wear More Makeup?
Right now, we seem to be right at the center of a resurgence where wearing more makeup is cool again due to lots of influences. The Kardashians, YouTube tutorials, and social media have created an army of young women wearing lots of highlighting and contouring, tons of liquid cat eye liner, overly arched, strongly drawn on brows, exaggerated lip lines, and that horrible mauve-grey matte lipstick. They’re all doing the same look, and in my opinion, appear completely over done and theatrical. Where are they going with all that makeup? It’s a fantasy to think that most women would want to look like that.
That’s fantasy and then there’s reality. Most women I know are so time starved that we really want a few great makeup products that are easy to apply, wear well, look good, feel good, and don’t cost a fortune. Again, we all want to look pretty, but with as little time and effort spent as possible. Because we have other things to do.
Truth is, I usually do my make up in the car! Rules are: you can only apply at stoplights and you must keep one eye on the light or on the car in front of you. Sometimes, I arrive at my office or other destinations before I’m finished. I’m either partially done or sit in the parking lot finishing my makeup, usually while on a phone call. Does this sound familiar? Could be on a train, a bus, or in a cab as well. All that traveling time is put to good use!
My daily application usually begins with a Tinted Moisturizer or BB Cream with high SPF. Then, I have to use a brow pencil as my brows are as blonde and thin as a middle-aged woman on Madison Avenue. Curled lashes and mascara for sure, then a bit of color on the cheeks. Beauty For Real's Blush + Glo is perfect for this - it combines a cream blush stick and cream highlighter for easy application. Last is a neutral lip pencil to match my lips and give them a good shape all day. If timing allows and I get all of the previously mentioned products on, I’ll probably use a nude moisturizing lip gloss. With these makeup products, I look fresh and finished. If the timing of stoplights doesn’t allow, then a red lip and nothing else is always a quick go-to (all it takes is a few swipes of BFR's lip cream in "Really Red").
Of course, I love makeup, and there are occasions when I’m not in a moving vehicle and like to amp it up, but I like to keep it simple and efficient on a daily basis. This way I look great and have more time to do all of the other things I love.
That’s it for today…